{"title":"Mascara","description":"\u003cp\u003e\nExplore mascara at Belantti, designed to enhance lashes with length, volume and definition. Mascara is a staple of many makeup routines, helping create fuller-looking lashes and more defined eyes.\n\u003c\/p\u003e\n\n\u003cp\u003e\nFrom natural everyday mascara to dramatic volumising formulas, this collection includes options designed for a variety of lash styles and makeup looks.\n\u003c\/p\u003e\n\n\u003ch2\u003eTypes of mascara\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eVolumising mascara for fuller-looking lashes\u003c\/li\u003e\n\u003cli\u003eLengthening mascara designed to extend lash appearance\u003c\/li\u003e\n\u003cli\u003eWaterproof formulas for long-lasting wear\u003c\/li\u003e\n\u003cli\u003eLightweight everyday mascaras for natural makeup looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cdiv style=\"margin-top:36px;padding:20px;background:#f8f8f8;border-radius:8px;\"\u003e\n\u003cp style=\"margin:0;\"\u003e\nComplete your eye makeup routine with \n\u003ca style=\"color:#C9A46A;font-weight:600;text-decoration:none;\" href=\"\/collections\/eyeliner\"\u003eEyeliner\u003c\/a\u003e, \n\u003ca style=\"color:#C9A46A;font-weight:600;text-decoration:none;\" href=\"\/collections\/eyeshadow\"\u003eEyeshadow\u003c\/a\u003e, \n\u003ca style=\"color:#C9A46A;font-weight:600;text-decoration:none;\" href=\"\/collections\/brows\"\u003eEyebrow Makeup\u003c\/a\u003e \nand \n\u003ca style=\"color:#C9A46A;font-weight:600;text-decoration:none;\" href=\"\/collections\/makeup\"\u003eMakeup\u003c\/a\u003e.\n\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat does mascara do?\u003c\/strong\u003e\u003cbr\u003e\nMascara enhances eyelashes by adding volume, length and definition.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat is the difference between volumising and lengthening mascara?\u003c\/strong\u003e\u003cbr\u003e\nVolumising mascaras help lashes appear fuller, while lengthening mascaras focus on extending the appearance of lash length.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs waterproof mascara suitable for everyday use?\u003c\/strong\u003e\u003cbr\u003e\nWaterproof mascara provides longer wear and resistance to smudging, although many people prefer lighter formulas for everyday use.\u003c\/p\u003e","products":[{"product_id":"waterproof-lash-extension-mascara-lengthening-volumising-smudge-proof-vegan-cruelty-free-black","title":"LOLA Lash Extension Mascara Waterproof Black","description":"\u003cdiv style=\"font-family:Jost,sans-serif;line-height:1.7;color:#111;max-width:780px;margin:auto;\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eLOLA Lash Extension Mascara Waterproof Black\u003c\/strong\u003e is designed to enhance lashes with length, volume and definition. The buildable formula helps create a fuller lash look while maintaining a smooth, clump-free finish.\u003c\/p\u003e\n\n\u003cp\u003eThe waterproof, smudge-resistant formula supports long-lasting wear, helping maintain definition throughout the day. Suitable for everyday use or more defined evening looks.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eVegan \u0026amp; Cruelty-Free Formula\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLengthening and volumising effect\u003c\/li\u003e\n\u003cli\u003eWaterproof and smudge-resistant\u003c\/li\u003e\n\u003cli\u003eBuildable, clump-free formula\u003c\/li\u003e\n\u003cli\u003eDeep black pigment\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances lash length and fullness\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting wear\u003c\/li\u003e\n\u003cli\u003eHelps maintain defined lashes throughout the day\u003c\/li\u003e\n\u003cli\u003eSuitable for everyday and occasion use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\nApply from root to tip using a zig-zag motion. Layer to build volume and length as desired.\n\u003c\/p\u003e\n\n\u003ch3\u003eExplore More\u003c\/h3\u003e\n\u003cp\u003e\n\u003ca href=\"\/collections\/eyes\" style=\"color:#c9a15b;font-weight:600;text-decoration:none;\"\u003eShop Eye Makeup\u003c\/a\u003e\n\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs this mascara waterproof?\u003c\/strong\u003e\u003cbr\u003e\nYes, the formula is designed to resist water and smudging for long-lasting wear.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDoes it add volume and length?\u003c\/strong\u003e\u003cbr\u003e\nYes, the formula is designed to enhance both length and volume.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWill it clump?\u003c\/strong\u003e\u003cbr\u003e\nThe formula is designed for smooth, buildable application to help minimise clumping.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"LOLA Make Up","offers":[{"title":"Default Title","offer_id":53894530826504,"sku":"LOLA629","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/8888\/1416\/files\/Waterproof_High.jpg?v=1773744055"},{"product_id":"lola-lash-extension-mascara-waterproof-black","title":"LOLA Lash Extension Mascara Waterproof Black","description":"\u003cdiv style=\"font-family:Jost,sans-serif;line-height:1.7;color:#111;max-width:780px;margin:auto;\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eLOLA Lash Extension Mascara Waterproof Black\u003c\/strong\u003e is designed to define and enhance lashes with visible length and volume. The buildable formula helps create a fuller lash look with a smooth, even finish.\u003c\/p\u003e\n\n\u003cp\u003eThe waterproof, smudge-resistant formula supports long-lasting wear, helping maintain definition throughout the day. The precision brush coats lashes from root to tip for controlled, even application.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLengthening and volumising effect\u003c\/li\u003e\n\u003cli\u003eWaterproof and smudge-resistant\u003c\/li\u003e\n\u003cli\u003eBuildable, clump-minimising formula\u003c\/li\u003e\n\u003cli\u003ePrecision brush for even application\u003c\/li\u003e\n\u003cli\u003eDeep black pigment\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEnhances lash definition and appearance\u003c\/li\u003e\n\u003cli\u003eSupports long-lasting wear\u003c\/li\u003e\n\u003cli\u003eHelps create fuller-looking lashes\u003c\/li\u003e\n\u003cli\u003eSuitable for everyday and occasion use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003ePlace the brush at the base of the lashes\u003c\/li\u003e\n\u003cli\u003eSweep upwards from root to tip\u003c\/li\u003e\n\u003cli\u003eLayer additional coats to build intensity\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWorks Well With\u003c\/h3\u003e\n\u003cp\u003e\nEye base, eyeliner and eyeshadow products.\u003cbr\u003e\n\u003ca href=\"\/collections\/makeup\" style=\"color:#c9a15b;font-weight:600;text-decoration:none;\"\u003eShop Makeup\u003c\/a\u003e\n\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\nAqua, CI 77499, Sorbitan Olivate, Copernicia Cerifera Cera, Oryza Sativa Cera, Stearic Acid, VP\/VA Copolymer, Glycerin, Hydroxyethylcellulose, VP\/Hexadecene Copolymer, Phenoxyethanol, Sorbitol, Aminomethyl Propanol, Tocopherol, Dimethicone, Panthenol, Caprylic\/Capric Triglyceride, Bambusa Vulgaris Extract.\n\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"LOLA Make Up","offers":[{"title":"Default Title","offer_id":53894531154184,"sku":"LOLA704","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/8888\/1416\/files\/Mascara_Lash_extention_Open_Door.jpg?v=1773687849"}],"url":"https:\/\/www.belantti.co.uk\/collections\/mascara.oembed","provider":"Belantti","version":"1.0","type":"link"}