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Collection Guide +
Hair masks are intensive conditioning treatments designed to support repair, hydration and overall hair condition. This collection includes deep conditioning masks suitable for dry, damaged and routine-focused hair care.
Used alongside shampoo and conditioner, hair masks are typically applied as a weekly treatment to provide deeper nourishment, improve softness and support more manageable, healthier-looking hair.
What Do Hair Masks Do?
Hair masks are designed to deliver more intensive conditioning than standard conditioners. Many formulas focus on hydration, repair and smoothing, helping improve hair texture, shine and overall routine performance.
Types of Hair Masks
- Hydrating hair masks – used for dry or dehydrated hair
- Repair hair masks – commonly chosen for damaged or stressed hair
- Smoothing masks – focused on improving texture and reducing roughness
- Deep conditioning treatments – used as part of weekly routines
How to Use a Hair Mask
- Apply after shampoo
- Distribute through mid-lengths and ends
- Leave on according to product guidance
- Rinse thoroughly and follow with conditioner if needed
Choosing the Right Hair Mask
The right hair mask depends on your hair type and routine needs. Hydrating masks are commonly used for dryness, while repair-focused formulas are chosen for damaged hair. Smoothing masks may help improve manageability and overall hair texture.
Build a full routine with a shampoo, a daily conditioner or additional treatments from hair oils.
Hair Mask FAQs
How often should a hair mask be used?
Hair masks are commonly used once or twice weekly depending on hair type and routine needs.
What is the difference between conditioner and a hair mask?
Conditioner is typically used after every wash, while hair masks are used less frequently as a more intensive treatment step.
Are hair masks suitable for damaged hair?
Repair-focused hair masks are commonly used in routines designed for damaged or stressed hair.
Can hair masks improve dryness?
Hydrating hair masks are often chosen for dry or dehydrated hair to support moisture balance and softness.
Should hair masks be used before or after conditioner?
Hair masks are typically applied after shampoo and before or instead of conditioner depending on the routine.